Innovative advertising from Papa John's
by Shayna Glick, Posted Aug 11th 2008 @ 1:04PM
According to the Fire Wire blog, this advertisement for Papa John's new whole wheat crust is cut into a wheat field near the Denver airport. It'll be seen by everyone flying in to the Denver area, just in time for the Democratic National Convention. The pizza chain apparently wanted to get in on the convention sales, but wanted to have fun with it.
I actually really like this ad. It's a lot more fun and less obnoxious than other Papa John's ad campaigns. What's your take on the pizza ad crop circle?
[via Neatorama]
Filed Under: On the Blogs
Tags: advertising, crop circle, CropCircle, Denver, Fire Wire, FireWire, Neatorama, Papa Johns, PapaJohns, pizza
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8-11-2008 @11:49PM mittsuki221 said... ahahahaha what a wonderful way for advertising
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8-12-2008 @12:43AM christineahll said... I love it!! We have 3 pizza places here in the little town I live in. The worst is Domino's they have NO Customer Service, are always late and their pizza now is horrible. Papa Johns always is here within a reasonable amount of time and is always good.
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8-12-2008 @12:53AM xnapalmx07 said... ok this pisses me off! i want to hear about aliens taking over Colorado!
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8-12-2008 @1:29AM Atina said... A cute idea, but I'm wondering: How is that legal? Since billboards threatened to wipe out every view of nature in the 60s, there have been laws limiting the size of advertisements. Living in Colorado for the past 34 years, I've heard of those laws being enforced to take down ads several times. This thing has to be enormous, and it's obviously an ad.
Ah, and I agree with everyone who is blasting AOL for their stupid, misleading headlines. The saddest part is that the actual story here is quite interesting. I would have clicked to see "World's Biggest Pizza Billboard," too.
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8-12-2008 @1:22AM J said... Good advertisement. Good pizza too! Their veggie pizza uses extremely high-quality ingredients; the tomatoes always knock my socks off.
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8-12-2008 @3:05AM abrom 25 said... Papa john probaley payed aol to use that head line.Half the people on here got hungry from the story.The whole thing is more clever than you thought.
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8-12-2008 @3:56AM Margali said... So maybe it was Papa J'onn J'onzz, Pizzamaker from Mars?
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8-12-2008 @4:24AM Mary said... LOVE the ad - thumbs up to Papa Johns!
HATE AOL's misleading headlines, as well as all of the ones that have a headline that just takes you to a giant news page where you can't find the story at all. Thumbs down to AOL
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8-12-2008 @4:45AM al schrader said... I have one sack of Whole Wheat pizza flour left if anyone is interested. Chef Alfred....alfredschrader @ aol.com
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8-12-2008 @6:01AM zerocalories said... Not bad, if I'm coming in from a flight I know I'd be hungry.
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8-12-2008 @6:48AM Lisa said... I see they can afford this but only want to pay us 1.25 per run for gas....talk about CHEAP ! Plus they now want us to be tipped employees which we get paid less on our check for tips we must claim...shameful PJ....I would be ashamed ! And No we do NOT get the delivery charge.
Reply