There seems to be a lot of Starbucks news over the last few months. Here's some more, anyway.
It seems that Starbucks not everyone was happy about the switch to the Pike Place roast coffees. The Consumerist reports that the coffee chain got a lot of requests for consumers for the older, stronger roast coffees. Apparently some people likened the old roast style as having a burnt flavor, while the new Pike Place roast is much milder.
Anyway, the public demanded and Starbucks has conceded. They'll begin selling both varieties of coffee in stores that make fresh coffee all day. So if you're going to Starbucks for a leisurely weekend coffee, you can have your pick between the old and the new.
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Reader Comments (Page 1 of 1)
6-21-2008 @ 2:47PM
Coffee Cup Curmudgeon said...
Yeah that pretty much sums up the mind-set of most Starbucks customers. The burnt coffee is what ive been ranting about for years.
Starbucks roasts their coffee just to the burnt stage in order to hide the fact that their beans are rancid. I hate their coffee, their frappacinos have over 1000 calories in them. They sell poison to people that don't know any better.
I love dark roasts, the dark roast coffees can have a flavor complexity that can border on wine-like...you get hints of nut, chocolate, red wine, grapes....things like that. I can taste when a roast is burned very easily.
Yet the sheep line up for their burnt brew (smacks forhead) I just don't get it.
Im also spoiled since their are 4 premium coffee places within 2 blocks of my office.
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6-21-2008 @ 4:43PM
Rt said...
"They'll begin selling both varieties of coffee in stores that make fresh coffee all day."
May I ask which stores do not make fresh coffee all day?
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6-21-2008 @ 9:37PM
Alex Falk said...
Uhh, the pikes place tasted like burnt ass as well.
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6-21-2008 @ 9:38PM
Alex Falk said...
The pikes place tasted like burnt a$$ as well.
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6-22-2008 @ 7:00AM
Megan Boris said...
Starbucks may be very successful, but their coffee just tastes terrible...regardless of which burnt roast they use.
Megan E. Boris
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6-22-2008 @ 9:53AM
Bear Silber said...
The way most people consume their coffee it really doesn't taste like coffee at all.
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6-23-2008 @ 9:47AM
Gobo said...
The Starbucks "customer feedback" site has been overwhelmed with a small cadre of dark-roast fanatics since Pike Place came out. It's the same half-dozen people posting "I WANT DARK ROAST" over and over again, spamming the site with hundreds of comments. They've essentially made the Starbucks feedback website unusable.
I've tried to reason with these nutjobs who claim that without dark-roast coffee they fall asleep all day; they won't believe that dark roast actually has LESS caffeine than milder roasts.
I'm all for choice and options, but I hope the fools on that website are happy that they got their burnt coffee back.
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6-23-2008 @ 10:20AM
Astin said...
At least they tried... but they're victims of their own greed in convincing people the burnt crappy coffee was "gourmet" and "good" before changing to a real roast.
As for places that don't make fresh coffee all day - just about every one in Toronto that I know of. Sure, they BREW fresh throughout the day, but they don't roast or grind fresh. Most of the beans are brought in roasted, so who knows how fresh they are?
But burning and using water at the wrong temperature will hide the staleness of their beans. Of course, it still won't have any flavour or complexity.
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7-17-2008 @ 3:06PM
Vicki said...
I started working for Starbucks several months ago and the knowledge that I have acquired blows my mind! The comments I have read from these so called coffee experts make my blood boil. This company spends more on training than advertising. All of there products are premium. The coffee is flavor locked and dated. Stale coffee is not an option. I'm a retired professional and out of boredom I decided to return to the work force. I have been a coffee drinker all my adult life and thought I was fairly well versed in coffee knowledge. I didn't know squat! And I am thankful for working for a company that not only educates but also offers stock options 401k's and health insurance to their part time employee's. They are a great company with a great product. To those of you that have stale knowledge with a burnt attitude go to Sonic I hear they are serving lattes.Sincerely
Sincerely,
Barista in Texas (and proud of it)!
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