Drink Drank!

by Bob Sassone, Posted Jun 9th 2008 @ 10:01AM

Drank At first I thought this was some fake product that someone came up with, but apparently it's fairly popular in the south (coming to other parts of the country later this year). It's called Drank, and it takes a different track than all of the energy drinks that are on the market now. In fact, it has the opposite result: it makes you relaxed!

The press release says that it's made with melatonin, rose hips, and valerian, and is being pushed as the "anti-energy drink." The slogan is "slow your roll," and the company encourages people to drink it for "extreme relaxation" and to have a "stress-free state of mind."

I'm surprised no one has thought of the name Drank for a drink before. Someone should come out with one called Drink! I doubt that Drunk! would go over well.

Filed Under: Stores & Shopping, Drink Recipes, New Products
Tags: anti-energy, drank, melatonin, soda, soft drinks, southern states, stores-and-shopping

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Reader comments (Page 1 of 1)

6-09-2008 @10:20AM Aaron deOliveira said... Just some toughts about 'purple drank':

http://en.wikipedia.org/wiki/Purple_drank

http://www.urbandictionary.com/define.php?term=purple+drank

http://blogs.villagevoice.com/forkintheroad/archives/2008/06/adventures_in_p.php
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6-09-2008 @10:31AM Aaron deOliveira said... i hate typos. toughts=thoughts
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6-09-2008 @11:25AM Michael Brennan-White said... I think Drunk would sell like crazy. That is the point, right?
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6-09-2008 @10:35PM Big John said... Yes Aaron, because one microcosm defines the word for an entire nation (and them some), right?
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6-10-2008 @12:37PM jay said... i dont see how aaron's links have any piont because obviously this product is not codiene laced cough syrup
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6-10-2008 @1:05PM HarryKlam said... Must've been created by a rapper who thinks it's hip to be spelling/grammatically challenged...like T-Pain. He has a song out called "Buy you a Drank". Not drink mind you but Drank.
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6-10-2008 @1:52PM ONEONE said... Aaron's comments are perfect.
Thank you Aaron for pointing it out.
Here is yet another company trying to cash in on
the street name of a drug.
Really these companies are pathetic.
Remember when the energy drink Cocaine was released?

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6-10-2008 @5:01PM Aaron deOliveira said... several points here:

BigJohn -> how many other meanings for purple drank are there? microcosms often do define reality for the majority.

jay -> obviously, the featured drink is not the notorious 'purple drank'. from the post, i gathered that the entire audience was aware of the moniker's origins.

ONEONE -> thanks for pointing that out. it was largely my point. this drink is designed to capitalize on the cultural phenomenon of 'purple drank'. i personally find it kind of cheesy.
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6-10-2008 @5:03PM Aaron deOliveira said... more typos:

jay -> it should be "unaware of the moniker's origins".

sorry for all the typos. need to proofread more.
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