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Heinz Ketchup chooses tv ad weiners

Sorry, I really couldn't resist the pun. The video above was one of five finalists for the Heinz Ketchup television ad contest. Alas, it did not win - although it should have, IMHO - you can see the winning video here, along with the runners-up.

The grand prize winner received $57,000 and his video will run on national television. The runners-up each received $5,700, and will also get their spots on tv.

The other videos employed some tactics that are fairly typical in food commercials, like the two-cute-kids-discussing-product tactic, a la Mikey of Life Cereal fame, and the tugging-at-your-heartstrings tactic. Either way, congrats to the winners. (But really: who do you think should have received the grand prize?)

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Tip of the Day

We can change the way we make eggs -- scrambled, poached, fried -- but what about changing the eggs themselves? Mix up your scrambling routine with quail eggs.

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