Irish Whiskey isn't just for St. Paddys Day

by Jonathan M. Forester (Subscribe to Jonathan M. Forester's posts)
Posted Mar 17th 2008 4:29PM
Filed under: Whisky, Lush Life, Trends, Spirits, Liquor Cabinet, St. Patrick's Day

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Irish Whiskey sales in the US are a drop in the glass compared to American whiskey and bourbon, but that's changing fast. Sales in the past year have increased 20% and has been one of the fastest growing spirits categories the past five years.

Part of this is that more and more is being sent to the US, with new premium bottling's joining the fray. Besides the whiskey blends, you have Single Malts, Single Grains, and the unique Pure Pot Still whiskeys. Jameson has started shipping some of these and sales are through the roof. You may see Jameson "Gold Reserve go for $60 and the top-end Rarest Vintage Reserve at $250 and up" Every now and then I get offered a taste of these treats and Faith and Begorra, it makes me glad to be an honorary Irishman for the day today, just so I can toss one back. Of course most of the Irish whiskey isn't drunk on St. Paddys Day, but year round, as one of the premium whiskey styles in the world. So have a taste of the Irish, Sláinte!

Tags: increased sales, irish whiskey, IrishWhiskey, premium

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3-21-2008 @ 11:55AM

saser183 said...

Had the pleasure of both going to the ould sod in May 2006 and trying Midleton Very Rare. Let a glass of Midleton Very Rare( blended from a # of 12-21yr- old triple distilled whiskies )breathe for a while before you take a sip and you'll never want to drink anything else again ;)

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