Everyone nowadays is concerned about the environment. Big business is especially concerned with its image. It wants the valuable consumers that a good green image can bring.Coca Cola is no different, of course. The soft drink giant has already taken a number of steps to green-ify its image. The beverage maker has already pledged to recycle all of its plastic packaging in the US. Now it's time to tackle aluminum. Coca Cola has now decided that it will recycle 100% of the aluminum cans produced in the US.
To coordinate everything, the drink maker even created a whole division dedicated to collecting and recycling all of its waste packaging. Coca Cola Recycling just built a plant in South Carolina. The division says that the aluminum recycling initiative will use 95% less energy and reduce carbon emissions by 95% than creating new cans.
So here you go; another big company working to beef up its green image. I think it's great. A company as big as Coca Cola recycling all of its waste can make a huge impact on what goes in the landfills. It also makes a lot of business sense. So this kind of thing is a win-win for everyone.
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