Deidre at our sister site Luxist has reported that the Robert Keenan Winery has now released their 2006 Napa Valley Summer Blend Chardonnay which bears the phrase "Solar Powered and Sustainably Farmed." So what does that mean exactly? Well, according to WineBusiness.com, the eco-friendly winery has built a solar-powered system on their property which will generate 100% of their electrical needs. The idea was actually that of Robert Keenan, founder of the business, who passed away in 2006. He had installed solar power in their family home and told his son he eventually wanted the winery to run the same way. As for the Summer Blend Chardonnay, their website describes it as such: "Aromas of ripe peach, lemon zest, and pineapple augment the concentrated floral nuances. This is a medium bodied wine with crisp acidity and mouth filling flavors. Just a hint of toasty oak shows up on the finish."
Their red releases this fall will also bear the "Solar Powered and Sustainably Farmed" phrase on their labels.
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Reader Comments (Page 1 of 1)
6-12-2007 @ 11:05AM
Crabby McSlacker said...
But is the wine any good?
I'm all for "green" stuff, but this aggressive marketing is kind of a turn-off. Good for them for doing it, but I'd respect 'em more if they'd be less smug about it.
(Yes, Crabby is always this grouchy, and no, she never goes away. Avoid any further exposure by boycotting her health and fitness blog. There's nothing you wanna read anyway at http://crankyfitness.blogspot.com/)
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6-12-2007 @ 11:15AM
J. Gallagher said...
The Sokol Blosser winery in Dundee, Oregon also produces great wines and sustainable certification. Just watch out, the small towns in the area use their school zones as speed traps during the work week and they aren't signed as well as city school zones.
http://www.sokolblosser.com/vineyard/good_to_the_earth.html
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