
At the end of a long night out, most people are pretty hungry, especially if drinking and dancing have been involved. Fast food is one quick and easy option, while a number of restaurants stay open until the wee hours of the morning to accommodate night owl clients. A new ice cream company (so new that they don't have a website yet!) called Scoop wants the nightclub set to think of ice cream, and not fast food, when they're out late at night. Their ice cream truck was designed "to rekindle the childhood excitement of chasing down the ice cream man."
Unfortunately, we don't have any reports of what flavors this particular "ice cream man" is offering, although we suspect it won't be those ice cream-like popsicles with frozen gumballs stuck to them that seem to be so popular with kids when they find an ice cream truck. To check them out for yourself, you'll have to find the truck. The Scoop truck can currently be seen cruising through London's East End late in the evenings, but the company will probably really hit it off this summer, when they are scheduled to have a number of vans at English music festivals this year.
[via popgadget]

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3-08-2007 @11:42AM Brian said... While I certainly wouldn't mind grabbing a cone or frozen yogurt instead of 'a slice' when I get out of the club, I'm not sure my clothes would appreciate the drips, nor would it help with the alcohol + dancing spurred need to refuel.
Still I'd probably chase the truck down like a little kid regardless.
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3-08-2007 @11:35AM kevjohn said... That van looks like it sells more than just ice cream, if you know what I mean and I think that you do.
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3-08-2007 @12:47PM alice radley said... I live in London and have never heard of this van. However, I can't help but think that this is the sort of thing that, in the end, will attract the wrong sort of people.
www.kilgoreskitchen.blogspot.com
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3-08-2007 @12:48PM Foodie Bride said... I don't think I've ever craved ice cream after going out but if they were stopped near the curb and playing music... I might grab a fudge bomb but I think I'd still prefer a quick stop at Chacho's for a black & white over ice cream.
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3-08-2007 @6:51PM Grant said... I didn't realize the Scooby gang sold the Mystery Machine.
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3-08-2007 @3:22PM Alex said... I for sure have never craved ice cream - or anything sweet for that matter - after a night of drinking and dancing. If I need something to soak up the libations I go for Alex's Waffle House Special: 1 waffle, 1 grilled cheese sandwhich and hashbrowns with cheese and jalapenos. If that van were serving cheese fries or some sort of meat on a stick I would be the first one to chase it down the street.
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3-08-2007 @4:22PM aro said... I agree with the first poster. Ice-Cream is not the first impression I get from that van. It's not the 2nd or 3rd impression, either. I don't think I'd buy ice-cream from them even if it was those ice cream-like popsicles with frozen gumballs stuck to them.
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