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Food coupons through your cell phone?

How many young men and women do you know who clip coupons? Though there are certainly some out there who do, I imagine the general answer is probably not too many. Fast food restaurants have realized this, and in an effort to better reach their target market and entice them to eat at their establishment, many will be offering coupons that can be downloaded directly to a cell phone. Once on the phone, the consumer only has to show the screen to the cashier to receive the discounted price.

One company offering the free service, Cellfire, currently has downloadable coupons available for items such as either a free appetizer or $5 off a $15 purchase at T.G.I. Fridays, as well as various pizza and fast food deals. Hardee's in Indianapolis and St. Louis began using the service a few weeks ago to test their market, and if it proves to be successful they may expand it nationally.

Granted, this technology isn't exactly new, so some of you may already use this service, but it seems as though more and more restaurants and other businesses are getting onboard with the program.

Source

Filed Under: Business, Trends, Chefs & Restaurants, Fast Food, Restaurants
Tags: america, cell phone, cellfire, coupon, hardees, tgifridays

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Reader comments (Page 1 of 1)

quasimoto

3-06-2007 @5:51AM quasimoto said... I've been using this service on my phone for a couple of months now and the only coupons I've been getting were from T.G.I. Fridays, Hollywood Video, Omaha Steaks, 1-800-Flowers, and Magazines by Conde Nast. It's been like that since the beginning. Anything else?
Reply

Kat

3-11-2007 @10:44AM Kat said... I'm a very YOUNG, 50 year old lady, raising my grandchildren, so I rather enjoy that hour every Sunday when I can loll around in my bed, reading the Sunday paper and clipping my coupons. I'm all into technology, but I'll stick with the good ole paper coupons. LOL
Reply

Lynne

3-11-2007 @1:37PM Lynne said... I am 60 not a grandmother but an aunt and welcome this high tech improvement to the weekly niggling little job of clipping coupons from the newspaper filing them and schlepping little bits of paper to the grocery store. This is great!
Reply

Barry

3-11-2007 @3:37PM Barry said... If it ends up that our cell phones become as inundated with unwelcome offers and junk as our regular and e-mail boxes, I'll pass on this particular technology.
Reply

4 Comments / 1 Pages

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