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Now don't get me wrong, I like a number of their products too, I just find it mind-boggling that there is really that much of a market for ALL these products. I'm going to ponder that while I go quench my thirst the old fashioned way - water from the tap.
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2-23-2008 @9:26PM stuart said... i tried fruit squeeze for the first time today , tangerine flavor . not great taste , but a little tastier than plain water . look, real juice like orange , grape , cranberry is the tastiest , but those juices have much too much sugar !!! this has very little sugar & very little sodium , and no carbonation . not bad .
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3-27-2008 @12:41PM Eve said... Absolutely loved it!
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4-14-2008 @4:07PM Teresa said... I think it tast great, I have been unable to find it again since I tried it the first time. Just enough flavor and still a clean not to sweet tast
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4-14-2008 @4:22PM Teresa said... I think it tast great, I have been unable to find it again since I tried it the first time. Just enough flavor and still a clean not to sweet tast
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2-06-2007 @10:30AM steamedbun said... Tropicana Squeeze is already being sold; at least here in Rhode Island. They taste all right; very similar to other "healthy" fruit-flavored water drinks on the market. The colors look disturbingly artificial.
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2-06-2007 @11:00AM Caroline said... I am still mourning the loss of true flavored waters, especially carbonated, that had no added ingredients except a little fruit flavor. I can occasionally still find one or two flavors (usually lemon and lime, sometimes orange)but my all-time favorite was a cranberry-lime seltzer water that I got at Stop&Shop in Connecticut. Even after I moved back to Texas, whenever I'd go to visit in CT I'd load up my suitcase with bottles of this water for the return trip.
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2-06-2007 @1:37PM noreen said... Caroline, have you tried Hint waters yet (drinkhint.com)? They aren't widely available, but they told me they'd gladly put together a mixed case for me to try out the various flavors.
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2-06-2007 @9:03PM Szepherd said... The following is all based on my experience as a manager of a retail pharmacy (like Walgreens, Brooks, CVS, Rite-Aid, etc..)
It's all about two things, I think:
New item sales
Whenever a new soda is released, we (the store) sell a ton of it. This is usually only because Pepsi (or Coke, or Polar, or whoever) run all kinds of promotions (which, incidently, is also when the stores often buy it at pennies less than we sell it). People love to try new sodas, especially if they're cheap. So while WE don't make much money off their product launches, Pepsi does. Remember, these are products that (especially in the case of flavored *WATER*) have a GREAT profit margin for Pepsi. After the hype dies down, 95% of these new products don't sell well at all. A lot of them get discontinued, or only carried by a small number of stores. Nothing EVER comes even close to consistently selling as much as regular old Diet Pepsi (except Diet Coke). So, seems to me a lot of the money is brought in at item launch.
Niche Marketing
After the craze dies down, how do all these varieties of essentially the same product continue to make money? Each one is targeted at a very specific consumer. It's about having a product to put in every cooler of every retailer's store. To use your examples: Propel Fitness Water is an 'electrolyte-enhanced' replacement for Gatorade, but not as strongly flavored. It goes with the sport drinks. SoBe Lifewater is meant to compete directly with Glaceau Vitaminwater, and is merchandised in THAT cooler. Aquafina Flavorsplash is plain flavored water, sold on the same shelf as regular Aquafina. And Aquafina Alive is 'vitamin-enhanced' water flavored with (some) real juice, meant to compete with Glaceau Smartwater, which it's sold next to. Each is merchandised in a different section of the cooler. So even though they're all basically flavored water, Pepsi can be sure that no matter who you are and no matter where you look, they will have a flavored-water beverage for you to spend your money on.
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2-08-2007 @2:15AM Gmrpr7 said... These are already sold at So-Cal Walmarts.
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2-06-2007 @11:30PM LaeLae said... Yes, it is already being sold in Minnesota too, I'm now drinking a raspberry lime flavored one. The colors do scare me, I don't know why it is green, but as far as I can see, the ingredant list is not so horrible and fake.
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2-07-2007 @4:22PM Lauren said... I drank one in Atlanta on Monday -- the lemon flavor. It's like a very, very light lemonade, with only 20 calories and no aftertaste at all. It's sweetened with Sucralose. If my store didn't charge so much (I think I paid $1.59), I'd buy it all the time.
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2-18-2007 @8:26PM Elaine said... They're selling it here in Cleveland, OH! I'm drinking Summer Lemon. The first thing I said when I took a sip was, Mmmmm! I think it's light and refreshing! I hope this product stays! As for the person that made a comment about the color of the Rasberry Lime; it's should be green if it has lime in it!
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2-27-2007 @3:04PM Gerri Coble said... I found the Fruit Squeeze about a month ago in WalMarts in my area. They are WONDERFUL because they lack the artificial sweetener taste-and I've tried them all. I fell in love with the ruby grapefuit flavor however they quickly disappeared from the selves and I was told they were not sure if WalMart was restocking. It is definitely a product loss for me.
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3-26-2007 @6:07PM patrick said... This is a discusting product.
I was actually a little excited when at my local 7-11 I saw what i thought to be a watered downd OJ, It was called fruit water, It said Tangerine, and it was produced by Tropicana. What could be wrong with that?
I almost puked when i tasted It, It was little more than sucralose in dyed water.
What Is Tropicana Thinking?... Lets put a low quality product out to compete with all of the other low quality products already on the market.
I have come to expect more from this company.
They are supposed to make healthy juices... Fruit water by tropicana is not healthy, not juice, and not palitable.
all in all I ive it a 1 out of 10. Unoriginal, poorly executed, bad flavor, unhealthy, and wicked sucralose afterflavor that I am still experiencing about 15 minutes after taking one sip of this foul concoction.
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9-20-2007 @8:53PM Julia said... I am a devout Glaceau Vitamin water drinker, but I am always looking for something new to add. Well, I saw the Tropicana Fruit sqeeze in my local Sam's club and since it had a low calorie count, I didn't think that it had artifically sweetners. Boy, was I in for a shock. Not only is it so vile tasting, much much too ARTIFICIALLY sweet tasting, nothing natural about it, in order to even barely tolerate the taste of the sweetner, I had to delute it in 1 part Fruit sqeeze to 3 parts of water (or more). So far I've only tried the lemonade (never ever had lemonade taste that aweful) and the tangerine one. The tangerine one, after watering it down, at least can be something remotely tolerable. I do not recommend this product. Want flavor in your water? Add a hint of lemon or orange juice. Stay away from this stuff.
YUCK!
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