This is going to come in a little too late for Valentine's Day, but is still good news for all you chocolate lovers out there. Based on the trends consumers have been following over the past year, Hershey's apparently plans to expand their chocolate bar line with the introduction of three new products. The first is an organic chocolate bar, which really comes as little surprise since consumers can't seem to get enough organic into their shopping carts these days. Second will be a "whole-bean chocolate" which, according to the President and CEO of Hershey Co., will have increased fiber and 40% less sugar than their regular chocolate bars. Finally, they will be introducing an antioxidant milk chocolate which will boast the same health benefits of dark chocolate, but with the creamy rich taste of milk chocolate instead.
They also plan to continue their focus on portion-control products, offering consumers smaller, healthier sizes of their various snack foods. As they say, everything in moderation.










Reader Comments (Page 1 of 1)
2-06-2007 @ 3:15PM
Franz Hemingbeck said...
And they will wreck all three bars like the rest of their products by putting PGPR in them. Yuck.
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2-06-2007 @ 3:28PM
Foodie Bride said...
I wish they'd stop messing around with my chocolate.
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2-06-2007 @ 9:25PM
MJ said...
I have switched to dove. Hershey just taste of sweetness. No tastes of good quality chocolate...what happened?
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2-06-2007 @ 10:22PM
Sam said...
Hershey's is only good when you're dying of chocolate withdrawal.
Or when it's "Special Dark", which is basically their milk chocolate minus a few drops of milk.
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2-07-2007 @ 1:48AM
Elaine said...
Even worse for some of us, Hershey's is now adding lactose to most of their chocolate. If you are very lactose intolerant as I am, it makes the chocolate a forbidden food. Since most of the other domestic chocolate companies - M & M's, Mars, etc have been adding lactose for years, I pretty much have to look to foreign manufacturers for my chocolate "fix".
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2-08-2007 @ 5:25PM
Adriane said...
Portion control? That's a nice way of saying they aren't jacking the prices, but simply giving the consumer less product.
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2-13-2007 @ 6:28PM
sandra spilecki said...
Portion control?? What about PERSONAL RESPONSIBILITY, or did this go out of style with a certain politician!!
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