Texas microbreweries want to sell direct to the public

by Jonathan M. Forester, Posted Jan 31st 2007 @ 2:30PM

Small microbreweries in Texas are lobbying to sell beer directly to the public to open up an entirely new sales area for the industry. Presently, the Texas A & B code only lets microbreweries sell to distributors and retailers. This puts Texas craft breweries at a disadvantage to those in other states where sales directly to customers are allowed.

To improve this, Saint Arnold Brewing Co. in Houston, TX is presenting a proposition to change the current beverage code. This proposal is supported by all five Texas microbreweries, which have joined together to recruit a sponsor to put it before the Legislature in the form of a bill. Brock Wagner, founder of Saint Arnold Brewing says that as many as 14 Texas microbreweries have gone out of business for various reasons since craft breweries first opened in the mid-1980s and early 1990s.

This proposal follows strongly on the heels of the strongly supported 2003 Proposition 11, which changed the Texas Alcoholic Beverage Commission code to allow state wineries to directly sell limited quantities of wine. The founder of Rahr & Sons, Fritz Rahr, thinks that Texas voters would again support such a change in the beverage law. He says, "It's time Texas craft brewers are offered the same customer-friendly advantages that Texas wineries already have."

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Filed Under: Business, Drink Recipes
Tags: america, beer, breweries, craft, legislation, sell direct, SellDirect, texas