CIA partners with Campbell's, Coca-Cola

by Joe DiStefano, Posted Nov 29th 2006 @ 4:00PM

The Culinary Institute of America has launched an R&D program with several leading food-service players, including The Coca-Cola Co. and Campbell Soup Co. Who knew that the CIA was involved in food-service research? In my mind it's always been more well-known for turning out top chefs.

The other partners in the CIA's Menu R&D and Flavor Discovery Initiative are Tyson Foods and Ventura Foods. Each founding partner has ponied up $250,000 toward the project, which will focus on food science as it pertains to food service.

Applied research that can be published in trade journals is one of the venture's primary goals. The research areas will include flavor discovery, consumer preference and emerging food-service technologies. Perhaps the program's findings will help Hardee's come up with a salad that doesn't break the 800-calorie mark.

Source

Filed Under: Science
Tags: america, Campbell Soup Co., CampbellSoupCo., CIA, Culinary Institute of America, CulinaryInstituteOfAmerica, Hardee's, The Coca-Cola Co., TheCoca-colaCo., Tyson Foods, TysonFoods, Ventura Foods, VenturaFoods

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Reader comments (Page 1 of 1)

11-29-2006 @4:46PM Mary said... Apparently, this is a trend with big companies. Noticed that General Mills, through Betty Crocker, just launched a new cookbook called Why It Works. It is a normal cookbook (with really good recipes in fact)but it is written by a guy with a PhD in food science! Science and food have hit the mainstream when Betty does it! Betty Crocker in the 21st century!
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