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Not just zero calories, but negative calories with Enviga

enviga by coca colaWith soda to blame as one of the contributing factors to the nation's obesity problem, maybe you have vowed to ignore the nasty aftertaste of artificial sweeteners in diet sodas. Diet soda has zero calories, right?

Well, now you might be able to go one step further with a new drink from Coca-Cola that actually helps you burn calories. Enviga is a sparkling green tea that supposedly steps up your metabolism because it contains caffeine, calcium and most importantly, "naturally active plant micronutrients that allegedly increase the body's rate of calorie burning."

Does it sound too good to be true? I doubt that you could realistically expect to lose 10 pounds by just sitting on the couch drinking Enviga all day. The article also says that it increases the calorie-burning rate in "healthy people with a lean-to-normal body type," which means for it to work, you already have to be healthy and lean. So do healthy, lean people even need this drink? It wouldn't hurt to try it. A poll (on the article) shows that a hefty majority (pun absolutely intended!) will try it when it hits stores in November. It's no secret that caffeine will amp you up, so you'll certainly have more energy to move around -- and moving around sure burns calories.

Filed Under: Science, Business, Health & Medical, Drink Recipes, New Products
Tags: america, soda, soft drinks

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Reader comments (Page 4 of 4)

Kimberly Smith

10-17-2006 @7:38PM Kimberly Smith said... If any food or beverage company puts out a product that is a healthy alternative to something that isnt healthy, thats a good thing. People have a choice. Be smart, choose smart and be an example to those who have a tougher time making smart choices. Do it with kindness, compassion and sensitivity. Some day you could be fat too and not be able to do a thing about it. Thanks COKE for giving us choices.
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Rebecca

10-17-2006 @7:40PM Rebecca said... why the hell are they have a calorie burnig drink for skinny people. I know fat people r gonna buy it I just hope that they all read this article before they buy it.
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Rebecca

10-17-2006 @7:43PM Rebecca said... I was reading the rest of the comments and u people r cruel. Its no that easy to lose weght. i have a very slow mestabalism so I can't lose weight that easily and I do exercise and I dont eat that bad of foods and I am still fat so all you b**ches shut up and stop making fun of fat people
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Lucy

10-17-2006 @7:54PM Lucy said... Sounds just like more profit to the Coke company to me... c'mon, people! All you gotta do is drink more water and ease up on da cheese burgers!!
Get a grip!
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ashley

10-17-2006 @8:11PM ashley said... PUT DOWN THE MCDONALDS AND BURGER KING FAT ASS!
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Jamie Lynn N.

10-17-2006 @8:59PM Jamie Lynn N. said... I love green tea and have always herd of the health benifits so this new infomation is fantastic! I would also like to say to anyone that is hateful to the people on the heavy side need to step back and evaluate themselves because there is something "wrong" with everyone..no one is perfect.
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Adam

10-18-2006 @11:50AM Adam said... I hope that it is UNSWEETENED, or at least available that way. I have been disappointed by most *tea products on the market because they are either sweetened with corn syrup, or sweetened with artificial sweeteners. Most of the unsweetened products have an unpleasant acidic taste to them, as well. I have found a few tea products that contain only water and tea leaves, but they are significantly more expensive and harder to find than Lipton/Snapple/Sobe/et al.

Am I the only one who sees "low sugar" and expects a product that is less sickly sweet than the "normal" product? I don't want artificial sweeteners, I want iced tea that doesn't taste like sugar water, and hot chocolate that tastes like chocolate, not Nutrasweet.
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pamela johnson

11-01-2006 @11:14AM pamela johnson said... Obese people the world over, have been washing down their McGreasy with cheese burgers and fries for decades with diet sodas. One that claims to BURN calories is just an invitation to slog down that apple pie in hopes "it won't count "
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Karen Gates

11-01-2006 @12:43PM Karen Gates said... Hmmm...interesting new soda. Great article btw, I do not doubt that this soda will help to burn calories. My only question, is it worth replacing Calories with Caffeine?

Karen Gates
Negative Calorie Diet
Reply

John

11-29-2006 @7:11PM John said... Stats say that around 65% of Americans are overweight. This makes skinny people the minority. So since here in America the majority rules, the large should be in charge.

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Dhaval

12-05-2006 @1:35PM Dhaval said... I think the other way this would help lose weight is by substitution. When you drink a soda (normal version not diet) you get about 100 calories.. substituting this drink would decrease that amount atleast in the intial run it might be pretty popular considering the novelty aspect of it. If it lives up to the hype might go on to become a regular money maker for coke...which it seems is least likely to happen..i tasted the green tea version tastes like carbonated green tea.. is ok..wanna try out the peach one...
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kela

12-08-2006 @10:04AM kela said... Excuse me I'm not a fat person! However, I thought this blog was about the SODA not about how all lazy people are usually FAT! Grow up!
Reply

72 Comments / 4 Pages

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