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P.F. Changs turns Japanese with izakaya concept

P.F. Chang's, the company that brought Chinese food to the masses, has decided to dip its toe into new waters with a Japanese concept.

Taneko Japanese Tavern opened two weeks ago this month at The Borgata, an upscale mall in the company's hometown of Scottsdale, Ariz. Taneko is P.F. Chang's take on one of my favorite types of Japanese eateries, the izakaya. To my knowledge no chain restaurant company has yet attempted to remake one of these Japanese bars that serve sake, shochu and small plates.

I'm usually more than a little concerned that when a chain tackles an ethnic concept that's unfamiliar to them that they'll rob it entirely of its soul. But I must admit that from what I've read P.F. Chang's sounds like its heart is in the right place. Taneko will have an exhibition kitchen and a robata grill. The menu will include wood-roasted yellowfin tuna, American kobe beef and Kurobuta pork chops.

Taneko takes its name from a combination of Tanuki, the raccoon-faced dog that is Japan's God of gluttony and sake, and maneki neko, the welcoming cat seen in front of Japanese businesses ranging from pachinko parlors to ramen shops.

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Filed Under: Business, Trends, Drink Recipes, Chefs & Restaurants, Restaurants
Tags: beer, izakaya, Japanese food, JapaneseFood, P.F. Chang's, P.f.Chang's, sake, Scottsdale, shochu, spirits, Taneko Japanese Tavern, TanekoJapaneseTavern, Tanuki, The Borgata, TheBorgata, west coast

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Reader comments (Page 1 of 1)

Finished Law School

10-15-2006 @5:24PM Finished Law School said... It sounds good enough to try. Although I'll wait until they expand outside of Arizona...
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Brandon Hofmann

10-16-2006 @4:55PM Brandon Hofmann said... I went last week. It has some interesting concepts, and the food was good. It a bit on the pricey side, but all and all it’s a good place. They have a Kobe beef appetizer that you cook on a hot rock. They also have a large selection of sake. I think it’s worth a try if you’re looking for some Japanese food in the valley.
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patrick

10-17-2006 @12:16PM patrick said... ask any chinese person, pf changs is the abomination of all that is good about chinese food. you're not going to go to chili's to get chinese food, and that's all PF changs is. i'd rather go to a hole in a walll chinese take out for chinese food (and i do), and it's better than the expensive crap they try to serve there. i haven't been to taneko so i cant comment on that, but they'l probably butcher it too.
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3 Comments / 1 Pages

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