Kashi launches frozen dinners
by Nick Vagnoni (Subscribe to Nick Vagnoni's posts)
Posted Jun 26th 2006 5:32PM
Filed under: Dinner, Business, New Products, America

All you Kashi fans will be glad to know that Kashi is planning to launch a line of frozen entrees soon. According to a recent
press release, the meals will be mostly chicken-based, with a few shrimp- and bean-based entrees as well. As you might expect, there'll be plenty of grains, and multi-grain pastas. The frozen dinners are supposed to hit shelves sometime next month. Now, now, contain your enthusiasm. You can wait a few weeks. There's still no word on whether the new entrees will have the same mug-shot covered boxes and colon-scrubbing properties as the other Kashi products.
[Via
Food Business Review Online]
Tags: dinner, entree, frozen, july, kashi, line, meals, release
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