With people being ever more likely to check the nutritional information on a product before they eat it, these ads mentioned at AdJab, are meant to point out that not everyone has access to the nutritional information of what they're eating. In this case, the ads refer to the homeless. The idea behind the sticker is that it contains the nutritional information for one "can" of food, with a message at the bottom to "help the homeless." The url that it gives does not actually exist, but it's an interesting way to present the message.
I would say something snarky about how that nutrition label would have to be revamped if it appeared on a bin outside of, say, a fast food joint, but feeding the hungry and/or homeless is nothing to joke about.
[Image AdArena]
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