Haagen-Dazs in Austria has collaborated with the Austrian Postal Service to launch ice cream flavored stamps. This is the best limited-edition stamp I think I have ever heard of. Granted, the USPS stamps are nice, particularly the Breast Cancer and variously collectible ones, but how can you argue with a stamp that tastes like something other than glue?
Instead of just looking cool on their envelopes, the stamps enable mailers get to sample flavors like Cookies & Cream, Macadamia Nut Brittle and Strawberry Cheesecake, and as a benefit to the company for participating, the Haagen-Dazs logo is seen on thousands of pieces of mail a day. The stamps are being distributed as part of a frequent buyer program, however, so even though the stamps are calorie-free, the 10 scoops of ice cream that must be purchased to get the stamps are not.
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