In another effort to stem criticism about their lack of concern for kids' nutrition, McDonald's has created a Global Panel of Moms to discuss issues like health, nutrition and overall well-being. The nine women on the panel come from six countries, including Argentina, Germany and China, and are a diverse group in terms of accomplishment. Four are former Olympians, one is a cooking show personality, and others include an artist, a childhood development expert and a PTA (a school parent organization) president. McDonalds says that they plan to establish additional panels for individual countries. It sounds as though they plan to use these panels to brainstorm new and healthier offerings for kids, such as the packaged apple slices that were introduced as an alternative to fries over a year ago.
Of course, it remains to be seen as to how much McDonald's will change its menu. Healthy or not, their offerings are still popular, and that is something that is difficult for a business to even consider walking away from.
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