What is is it about May anyway? Do all the food marketers awaken from their collective winter slumbers
simultaneously? Not only is it National Pimiento Month and National Barbecue
Month. Turns out it's also National Hamburger Month.The sponsor of this monthlong meatfest is none other than White Castle, arguably America's first hamburger chain. While I confess to succumbing to the crave, usually at 4:00AM while out doing "field work," I have mixed feelings about the Castle's sponsorship of National Hamburger Month. Perhaps this ambivalence stems from traumatic experiences I had working there as a teen. White Castle is also celebrating its 85th birthday this month and will have folks from its main office working in selected locations.
[photo: Gothamist]
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