One is every five calories in the American diet comes from a liquid and the biggest component of that set of liquids
is soda. Groups of researchers are now working to prove that such sugary drinks are the leading cause of
obesity. This isn’t to say that there aren’t other factors at play here, including genetics and overall
health, but if soda is reliably shown to be one of the largest contributing factors it could radically change the soda
market. Some scientists working on the project hope to see warning labels on cans of soda that are similar to the
warnings on cigarette packages.
Others believe that it will be difficult, if not impossible, to prove this theory. Obesity has only recently been considered a disease and it is a disease with a plethora of diverse symptoms and causes. Pinpointing one factor at this stage may not be realistic. This is especially true if researchers really hope to model their campaign against the “empty calories” of soda on the campaign against tobacco products, which took decades to achieve results.
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