Dannon's new yogurt, Activa, contains a special bacterial culture known
as Bifidus Regularis that helps to regulate the digestive tract. To help promote their new product, and perhaps to
locate potential markets for this breakfast-food-come-Milk of Magnesia-competitor, Dannon
commissioned a survey to determine the most irregular cities in America. The survey defined irregularity as not going to the bathroom for two or
more days and found that the ten most irregular cities are:
1. Orlando, FL
2. Memphis, TN
4. Tampa, FL
5. Raleigh-Durham, NC
6. San Antonio, TX
7. Oklahoma City, OK
8. Jacksonville, MI
9. Miami/Fort Lauderdale, FL
10. Philadelphia, PA
Activa, apparently, can help to relieve people of their irregularity problems. Thanks for the information, Dannon, but this is best left to be distributed by the medical field, not as part of the advertising campaign of yogurt. Besides, everyone already knew that Orlando was a little strange - even if we didn't know that it could be cured with a 4-oz. serving of Activa.










