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Anheuser-Busch ventures into the Wild Blue Lager

Anheuser-Busch is thinking outside the keg. It's tapping a test run of Wild Blue Blueberry Lager in four markets, including Bloomington, Minn.

As a self-professed beer geek and sometime home brewer, the grandaddy of fruit beers, lambic, has been on my brewdar for years. Lambic, with a flavor that intermingles sweet, musty and tart, scarcely deserves to be lumped under the term beer. In case you're wondering, I like it, but like a good stinky cheese, some varieties require a second tasting for true appreciation. As for American craft brews that have fruit flavorings – I've been underwhelmed.

Don't get me wrong, I'd like nothing more than for Wild Blue to be the first world-class US fruit beer. With an alcohol level of eight percent, it might make a better dessert beer. But I'm not hopeful given the word on Beer Advocate. The kindest thing its tasters have to say is, "Not actually horrible, but... Where did they get this blueberry flavoring?"


Filed Under: Ingredients, Drink Recipes
Tags: america, anheuser-busch, beer, blueberries, Blueberry, fruit, lager, midwest cities, Wild Blue Blueberry Lager, WildBlueBlueberryLager

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Reader comments (Page 1 of 1)

beerinator

2-17-2006 @9:28PM beerinator said... I'm not sure why you think lambic should "scarcely" deserve to be classified under the label beer when true lambics are probably more similar to what most beer tasted like just a few hundred years ago.

If you're looking for solid US brewed fruit beer recommendations, I would suggest you look to New Glarus, with their Raspberry Tart and Belgian Red (both of these are reminiscent of a fruit lambic). Dogfish Head's most popular fruit beer is their Aprihop (apricot flavored hoppy ale) and they recently released Fort (an 18% raspberry ale). I'm pretty sure that any of these four beers will be far more interesting than Wild Blue Blueberry Lager. I'd like to see this Wild Blue Lager take a stab at Bell's Cherry Stout!
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Bearreaper

3-12-2006 @8:48PM Bearreaper said... Wild Blue, if you find it, is worth a buy. My fiance hates beer, but loves this blueberry lager. It reminds you of a wine, given that it is made from blueberries. I started drinking beer after tasting Bell's Oberon, and still find it hard to find another favorite. Although Wild Blue, if picked up as a routinely brewed beer, might be a bit pricey, with an 8% Alc./vol level, it won't take you long to reach your comfort zone. At least try it, if you don't like it, someone else will! (Oh, beerinator, we had Bell's Cherry and we had a hard time selling the keg, but all of us loved the Wild Blue...)
Reply

Bearreaper

3-12-2006 @9:07PM Bearreaper said... Wild Blue, if you find it, is worth a buy. My fiance hates beer, but loves this blueberry lager. It reminds you of a wine, given that it is made from blueberries. I started drinking beer after tasting Bell's Oberon, and still find it hard to find another favorite. Although Wild Blue, if picked up as a routinely brewed beer, might be a bit pricey, with an 8% Alc./vol level, it won't take you long to reach your comfort zone. At least try it, if you don't like it, someone else will! (Oh, beerinator, we had Bell's Cherry and we had a hard time selling the keg, but all of us loved the Wild Blue...)
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3 Comments / 1 Pages

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